Case study · Wire products

Drink shelf pushers

400 wire pushers that keep drinks faced to the front of the shelf — wire and sheet metal made to fit each other, then welded together in our Brampton shop.

Stack of finished wire drink shelf pushers from a 400-piece production run

The brief

The customer sent us drawings for a wire shelf pusher for drinks and needed 400 built to them. Each pusher has three stepped wire rails held between two formed steel end brackets with mounting holes. At 400 pieces, the job was all about repeatability: every rail bent to the same profile and every bracket hole in the same place, so all 400 would install the same way on the shelf.

How we built it

We reviewed the drawings for manufacturing first. The end brackets were then laser cut from mild steel sheet, mounting holes included, and formed on our press brakes. The wire rails were bent to their stepped profile on our automatic wire bender, then welded to the brackets so each unit came out square and consistent. Because we make wire and sheet metal under one roof, the rails and brackets were made to fit each other from the start.

The result

All 400 pushers were built, checked and stacked for delivery — the same part, 400 times.

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